Individual Fellow Initiatives

Internships have increasingly become a critical step in the college-to-career transition in the media industries and beyond.

This initiative has been archived in compliance with University policies and legal requirements related to communications and web presence. If you have questions about this initiative, or any others, please reach out to the Center for Teaching and Learning for more information.

Marketing is inherently an applied science and, as a result, students learn the most when they can see marketing theories, constructs, and models in action. Marketing is at the intersection of so many academic disciplines—economics, statistics, psychology, sociology, organizational theory and decision science; and to see the way in which each of these disciplines influences marketing decisions requires the real-world dynamics of marketing-decision-making in a dynamic real-world context.

Since my first semester at UT (Fall 2011) I’ve taught about 10,000 students across all colleges. From this immense amount of student interaction, I’ve come to believe that many of our students lack the tools and techniques to define their own personal path to success and are not confident in how to best make decisions about their future.  As a result of this, I believe many students are seeking what they see as a “safe path” (e.g.